Quality …3

Our next stage.. Advertising – While I have touched upon this subject in my earlier blogs, what I am writing about today is the importance of good copy writing in terms of Headlines, Grammar, accuracy of information mixed with a judicious usage of the imagination of the creator. Do not promise more than you are going

Quality …2

Quality has to be a constant.. While in college Shyam, my closest friend, taught me my first lesson on how Quality and Professionalism combine with each other. When we all came for our first nets session for the college cricket team trials, he was the only one wearing creams. I looked at him and felt

Quality…a Preface.. Part 1

What is Quality? My cousin, Dale,  asked me about quality and how we, as small builders, could achieve quality when the bigger and more well known builders were using nationally well known contractors and in some cases multi national ones. This set me thinking about this blog. Quality is a much abused term and almost

Sales…The Last part – 5…

Sales..the way we did it in Value Designbuild Pvt. Ltd  (VDB)… I often ask myself why I entered business as it was not a part of our family culture as we were basically agriculturists. Though I lived in Madras, Bangalore and Muscat over the last 36 years I am still a small town person. Not

The D word…Depression

Depression and Alcoholism are two of the most misunderstood diseases that exist in the world today. Suffice to say, what I am writing is not hearsay. I am not a high profile person so you may not react to what I have to say because it doesn’t come with the enormous public exposure that accompanies known